The Founder

Toya Beasley

Founder & CEO


Toay Beasley Updated

Toya L. Beasley is the on-air personality and host of adio103.9FM’s Inspire U, New York City’s best mix of inspirational music and entertainment. Inspire U with Toya Beasley can be heard every Sunday morning from 8:00am to 11:00am.

Ms. Beasley is also Founder and CEO of SistaFriendzTM, a 501(c)(3) nonprofit organization established to educate, equip and empower women for success in their personal and professional lives.

Ms. Beasley is also CEO and Founder of TLB Consulting, a firm specializing in radio, television, special events and talent management. Additionally, she is the Creator and Executive Producer of the annual SistaFriendz Stellar Women of GospelTM Awards, honoring outstanding women in the gospel music industry.

Prior to joining Radio103.9FM, Ms. Beasley was the well-loved voice of New York WRKS-FM, better known to fans as 98.7 KISS-FM.  She hosted New York City’s number one Sunday morning gospel program, KISS Inspirations, as well as KISS-FM’s weekday gospel show, Morning Glory.  With the station since 1989, Ms. Beasley started as a programming assistant and worked her way up to Program Director, a position she held for 10 years. 

Ms. Beasley left her indelible mark on KISS-FM, with programming such as the KISS Wake-Up Club, the Wake-Up Club Community Tour, the nationally syndicated Michael Basiden Show, Rhythm Review with Felix Hernandez, The Hour of Power with Rev. Al Sharpton, Randy Jackson’s Hitlist, The Donnie McClurkin Show and Bishop T.D. Jakes’ Empowering Moment. Additionally, she produced the Isaac Hayes & Friends and the Ashford & Simpson shows. Ms. Beasley also co-founded the KISS Inspirations Choir. KISS-FM’s parent company, Emmis, sold 98.7 to the Walt Disney Company in April 2012.

Ms. Beasley has received numerous accolades, including five Billboard Awards, five Radio and Records awards and an Impact Music Award. Her work in the community has also been recognized; she is the recipient of a New York YMCA Black Achiever’s Award, a McDonald’s Gospelfest Black Heritage Award and a West Harlem Assistance INC Award, among others. Ms. Beasley also was awarded the Keys to the City for producing her Night of Healing events, which have taken place every year since 9/11.

Ms. Beasley is a member of the National Association of Professional Women and New York Women in Communications organizations, and she sits on the Board of Directors for the Mama Foundation for the Arts.

Ms. Beasley’s professional accomplishments are many, but nothing drives her more than her passion for God and His people. She works diligently to communicate that passion into the urban community.


To book Ms. Beasley for a speaking opportunity or guest appearance, please contact:

Glynnis Woolridge
Salt & Light Enterprises

877.837.8909 or


Toya L. Beasley

John C. Maxwell Certified Team Member

Maxwell Certified Seal

Leadership is the difference maker and the deal breaker. It’s how we grow organizations. It’s how we impact lives. But, as you also know, leadership cannot be an idea we simply talk about; leadership is the action we must live out.

Inspired leadership encourages those around you to grow and excel in their personal and professional development. Effective leadership does not depend solely on knowledge and experience – one must possess the passion, confidence and fortitude to lead by example. It begins with how you view yourself.

Download Toya’s Seaker EPK.

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